JioPhone Next uses eMCP (embedded Multichip package) solution for memory and storage instead of the common eMMC (embedded Multimedia Card) Storage seen in other devices. Jio Has opted to go for eMCP (embedded Multichip package) solution due to space and power constraints on the PCB. eMCP offers a smaller footprint when compared to eMMC. eMCP sits in-between eMMC and UFS (Universal File Storage) storage solution. eMCP storage combines NAND and DRAM to minimize latency and cut down on power consumption. 2GB of single channel LPDDR3 SDRAM running at 672 MHz and 32GB of eMMC 5.1 flash is manufactured by Samsung which accounts about ~22% of the total BoM cost.
Jio Phone offers a single 13MP camera with a 1/3″ sensor from SK Hynix on the rear flanked by an LED Flash. The front camera sports a 8MP camera with a 1/4″ sensor. Camera modules on both, front and rear contributed to ~9% of the total BoM costs.
Jio Phone packs a Lithium Polymer 3400mAh battery with 13.09Wh rating that is manufactured by Guangdong Fenghua NEW Energy CO., LTD. The Battery is charged via a micro-USB port. The device features Qualcomm’s Quick Charging IC. Battery along with the power management IC’s accounts for ~9% of the total BoM cost.
“Jio Phone Next is a unique smartphone in this price segment retailing around $55-$80 (₹ 4400 to ₹6400) depending on the seasonal/regional/buyback offers. This supported with a compact design along with valuable and easy to use features specifically designed for first-time smartphone users, makes it a highly compelling device for budget-oriented and feature phone users to cross the chasm,” Counterpoint notes, “Jio leveraging its scale has designed an optimum BoM for this smartphone despite supply chain constraints and increasing costs to cut down costs and spend on relevant components and closely work with Google to optimize the entire experience for the chosen hardware stack.”
According to Counterpoint research, Jio aims to attract 2G feature phone users to it’s 4G network first, then with the 5G network rollout in the coming months, the company will aim to deliver a sub-$100-$150 (INE 8000-12000) 5G smartphone once the 5G coverage reaches a good threshold. The affordable 5G smartphone will be aimed at attract the mass market of basic 4G phone user to Jio’s 5G network. ” The two-prong strategy will be key to Jio’s growth and extend its leadership in the 5G era as well. Further, at some point in 2024, Jio will also be compelled to launch an affordable 5G mmWave + sub-6GHz smartphone as the cost deltas between the two have narrowed significantly from overall BoM fitting perspective.”